ECN Traffic Delivery Options
- ECN tracks and updates email, fax and phone addresses for each contact in our media database (Radio, TV, Cable Systems and Networks)
- When ECN calls a station, system, or network, we…
- Speak directly with the Traffic department
- Ask how they would like to receive instructions: fax, email or both
- Verify name, title, phone, fax and email, and all stations that each person handles
- Track multiple people in the Traffic department, including:
- Traffic Manager, Assistant, Continuity and Coordinators assigned to specific advertisers
- Agencies can send instructions to:
- fax
- email
- fax and email simultaneously
- multiple contacts in the Traffic or Sales departments
- Traffic distribution is based on each station’s preference as tracked in ECN’s media database
- Agencies with special or custom media contacts can easily distribute information (ECN stores your custom contacts with your ID)
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