ECN helps agencies and advertisers schedule and deliver commercials flawlessly so they air exactly as planned.
A Quantum Leap in One Step
ECN transforms the way commercials are scheduled, a quantum leap in automating and optimizing ad placement by delivering traffic and ads directly into broadcast systems.
Watch leading industry professionals explain how the advertising industry’s most costly hidden problem can be solved with automated traffic.
PinpointSM: Real-Time Ad Tracking That Ensures Your Commercials Air as Planned
PinpointSM uses automated electronic delivery to ensure your ads are accurately scheduled, connecting directly to station scheduling systems. When ads begin airing, PinpointSM begins listening to ensure your TV ads air as planned with 24/7 monitoring across all 210 U.S. markets. We compare what was supposed to air (traffic instruction data) to what actually aired and instantly detect discrepancies, alerting stations to scheduling errors in real time.
ECN manages commercials and instructions for over 90% of the nation’s top advertisers. We are the trusted choice for the world’s largest and most influential advertising agencies.
